ISO-accredited · Individual · Team · Organisations
Motivational Maps®
Motivation is the invisible force behind every performance problem. Motivational Maps® makes it visible.
Used by over 70,000 people worldwide, it gives individuals, teams and organisations a shared language of motivation that directly connects to performance.
Understanding Motivation
Most performance problems, team conflicts and engagement issues have a motivational root. But motivation is the factor most often overlooked — because it’s invisible. Motivational Maps® changes that.
In around 15 minutes, each individual completes the online diagnostic and receives a personalised report detailing their top motivators and their current motivation level. The report includes at least nine specific reward strategy ideas — practical, actionable steps to increase motivation where it matters.
What Motivates You and Your Team?
For modern workers, understanding where your drive comes from and what underpins it may help with: hybrid working, competing priorities, career progression, change fatigue, feeling undervalued, collaboration and wellbeing.
Most individuals have little idea what truly motivates them — until they see it mapped clearly for the first time.
The Motivational Maps tool is a way to help individuals understand what drives them, identify practical ways to increase motivation, and help teams understand and support one another. It groups motivation into three broad areas: relationships, achievement and growth.
The Nine Motivators — Across Three Clusters:
Relationships cluster:
· Defender · Friend · Star
Achievement cluster:
· Director · Builder · Expert
Growth cluster:
· Creator · Spirit · Searcher
What Motivational Maps Include?
The individual report includes at least nine reward strategy ideas, while a Team Map report includes at least 11 actionable ideas. The organisational report provides broader strategies aligned with the organisation’s motivational profile.
70k+
People mapped worldwide
ISO
Accredited 17065
9+
Reward strategies per report
How Luminescence Delivers Motivational Maps®:
Individual Map
15-minute online diagnostic producing a 15-page personalised report. Reveals key motivators, current motivation level and at least nine practical reward strategies. Ideal for individual development, career coaching and performance conversations.
Team Map
Organisation Map
Strategic-level analysis that makes visible whether organisational values, mission and vision are aligned with what staff collectively wants. A true change management and engagement tool.
Integrated into coaching
Motivational Maps® can sit alongside one-to-one coaching — giving the coaching conversation a clear, data-informed understanding of what’s driving (or draining) the individual right now.
The proof is in the room
Sophie, Map Recipient
Marketing Manager
“I thought I was demotivated because I had too much work. My Motivational Map helped me recognise that I was also missing a sense of achievement.
I was busy all day, but rarely felt I was making progress on anything meaningful. I started breaking projects into smaller milestones and celebrating progress with my team. I haven’t necessarily got less work, but I feel much more energised by it.”
James, Map Recipient
Project Manager
“I assumed everyone wanted the same things from hybrid working: flexibility, fewer meetings and more time at home. My Map prompted me to think differently.
We began talking openly about what helped each of us do our best work. Our conversations became more constructive, and we got better at agreeing how to work together.”
Priya, Map recipient
Senio Associate
“I’d reached a point where I felt stuck. I thought the only way to feel fulfilled was to get promoted, but my Map helped me explore other things that mattered to me, including recognition, developing expertise and having more influence.
I had a much more useful conversation with my manager about the opportunities I wanted. I could see new ways to develop without treating promotion as the only measure of success.”
ACCREDITATION:
Motivational Maps® — ISO Accredited (17065)
ISO 17065 accredited, certifying accurate and valid data conforming with legislative standards for self-perception inventories. Based on over a decade of research into human behaviour, organisational psychology and motivation.
→ motivationalmaps.com